Live Events Drive Big Buzz for Brands
A new study shows that branded live events fare best among 23 types of brand experiences.
Hispanics Over-Index in Several Mobile, Social and E-Commerce Measures
Hispanics are avid users of mobile retail sites, social media and online coupons.
September Busiest Month Ever for Digital Newspaper Traffic
An impressive 141 million U.S. adults visited newspaper sites.
College Newspapers Get Creative to Survive Economic Challenges
Fundraising, fees, content partnerships and digital integration aim to keep student journalism afloat.
John W. Henry Finalizes Boston Globe Sale, Outlines New Vision
Henry will focus on a number of editorial refinements in addition to visual redesigns.
Two More Hispanic Newspapers Pump Up Reach
Southern California publications Excelsior and Enlace grow by nearly 100,000 copies combined.
The 126-Year-Old International Herald Tribune Has Changed its Name
The global edition of The New York Times becomes the International New York Times.
re:fuel Congratulates El Diario/La Prensa on 100 Years
Founded in 1913, the venerable publication reaches nearly 40,000 New Yorkers.
Halifax Media Group Purchases Three More Florida Newspapers
Halifax’ roster now includes 36 newspapers reaching a combined Sunday circulation of 752,000.
Tap into a dynamic community of young, educated, family-oriented consumers with military publications.
Don’t let your media plan miss one-third of your potential customer base. Tap into the power of multicultural newspapers.